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Writing Strategies for Science

Help budding scientists get it "write" with this treasure-trove of ready-to-implement strategies to help learners write and understand science content. This resource brings it all together in one easy-to-use format featuring an overview of the writing process, practical and detailed strategies to improve writing skills, and activities with classroom examples by grade ranges. Specific suggestions are included with every strategy to help differentiate instruction for various levels of learners and learning styles. Includes a Teacher Resource CD of activity reproducibles and graphic organizers. This resource is correlated to the Common Core State Standards and is aligned to the interdisciplinary themes from the Partnership for 21st Century Skills. 208 pages + CD

Help budding scientists get it "write" with this treasure-trove of ready-to-implement strategies to help learners write and understand science content.

Teaching and Evaluating Writing in the Age of Computers and High-Stakes Testing

Teaching and Evaluating Writing in the Age of Computers and High-Stakes Testing offers a theoretical framework, case studies and methods for evaluating student writing. By examining issues in writing assessment the book discovers four situated techniques of authentic assessment that are already in use at a number of locales throughout the US.

... thesis-driven, print-based writing is one of many composing skills examined.
Students need to be provided opportunities to demonstrate their abilities as
writers over extended periods of time and working in a variety of genres and
media.

Teaching Evidence-Based Writing: Fiction

Texts and Lessons for Spot-On Writing About Reading

One in a million. Yes, that’s how rare it is to have so many write-about-reading strategies so beautifully put to use. Each year Leslie Blauman guides her students to become highly skilled at supporting their thinking about texts, and in Evidence-Based Writing: Fiction, she shares her win-win process. Leslie combed the ELA standards and all her favorite books and built a lesson structure you can use in two ways: with an entire text or with just the excerpts she’s included in the book. Addressing Evidence, Character, Theme, Point of View, Visuals, Words and Structure, each section includes: Lessons you can use as teacher demonstrations or for guided practice, with Best the Test tips on how to authentically teach the skills that show up on exams with the texts you teach. Prompt Pages serve as handy references, giving students the key questions to ask themselves as they read any text and consider how an author’s meaning and structure combine. Excerpts-to-Write About Pages feature carefully selected passages from novels, short stories, and picture books you already know and love and questions that require students to discover a text’s literal and deeper meanings. Write-About-Reading Templates scaffold students to think about a text efficiently by focusing on its critical literary elements or text structure demands and help them rehearse for more extensive responses. Writing Tasks invite students to transform their notes into a more developed paragraph or essay with sufficiently challenging tasks geared for grades 6-8. And best of all, your students gain a confidence in responding to complex texts and ideas that will serve them well in school, on tests, and in any situation when they are asked: What are you basing that on? Show me how you know.

This section explicitly states how the lessons address test-taking skills and
provides ideas to introduce students to the genre of standardized tests. This
section offers a quick view to find This section. 2 LESSON 1 Ask and Answer
Questions ...

Teaching Evidence-Based Writing: Nonfiction

Texts and Lessons for Spot-On Writing About Reading

At heart, learning to read and write analytically is learning to think well For Evidence-Based Writing: Nonfiction, renowned teacher Leslie Blauman combed the standards and her classroom bookshelves to craft lessons that use the best nonfiction picture books, biographies, and article excerpts to make writing about reading a clear, concrete process. Students learn to analyze and cite evidence about main idea, point of view, visuals, and words and structure. And best of all, your students gain a confidence in responding to complex texts and ideas that will serve them well in school, on tests, and in any situation when they are asked: What are you basing that on? Show me how you know.

teaching students the “testing genre” and how summaries fit is wise, but teaching
them how summaries are important in their own scholarly life is just as important
—it makes these skills another tool in their reading and writing lives. My students
 ...

God's Wisdom for Mothers

The crown of a mother is found in her faithfulness and character as it’s reflected in her children. God’s WisdomTM for Mothers was created to give timeless wisdom and guidance for Scripture meditation and application. It is divided topically to include 11 categories (62 subjects) pertaining to motherhood, such as Wisdom with Children, God Delights in Mothers Who . . . , God Walks with Mothers Through Heartache, Adversity, Worry, and many more. Included are pages at the back for prayer lists and personal study notes. This book is a spiritual pathway to help every mother become all she wants to be in the eyes of God and her family.

Marketing 4.0

Do tradicional ao digital

“Ninguém mais qualificado que o pai do marketing para documentar as enormes mudanças que estão ocorrendo. O futuro do marketing é digital, e este é seu guia.” – Al Ries, coautor de Marketing de guerra e Posicionamento Este livro comprova mais uma vez por que Philip Kotler é considerado o pai do marketing moderno. Em seu livro anterior, ele explicou a transição do marketing orientado ao produto (1.0) para o focado no consumidor (2.0) e então para o centrado no ser humano (3.0), em que produtos, serviços e culturas empresariais devem adotar e refletir valores humanos para serem bem-sucedidos. Agora, junto com Hermawan Kartajaya e Iwan Setiawan, Kotler examina as importantes transformações na passagem do marketing tradicional para o digital (4.0). Eles mostram não só como a conectividade alterou de forma radical o modo como vivemos, mas como entender os caminhos do consumidor na era digital e adotar um conjunto novo de métricas e práticas de marketing. Para alcançar o sucesso em um ambiente tão mutável, complexo e competitivo, o marketing deve guiar o consumidor ao longo de uma jornada que começa na apresentação e assimilação da marca e termina na fidelização total. De tempos em tempos surge um “novo” movimento no marketing, porém desta vez não foram apenas as regras que mudaram, mas toda a sociedade. Marketing 4.0 apresenta uma análise sólida do consumidor do presente e do futuro e oferece as informações necessárias para atingi-los da maneira mais eficaz.

Marketing 4.0 apresenta uma análise sólida do consumidor do presente e do futuro e oferece as informações necessárias para atingi-los da maneira mais eficaz.

Marketing 3.0

From Products to Customers to the Human Spirit

Understand the next level of marketing The new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism. In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the future of marketing lies in creating products, services, and company cultures that inspire, include, and reflect the values of target customers. Explains the future of marketing, along with why most marketers are stuck in the past Examines companies that are ahead of the curve, such as S. C. Johnson Kotler is one of the most highly recognized marketing gurus, famous for his "4 P's of Marketing" In an age of highly aware customers, companies must demonstrate their relevance to customers at the level of basic values. Marketing 3.0 is the unmatched guide to getting out front of this new tide sweeping through the nature of marketing.

This provocative book tells how marketing can regain trust and influence inside and outside the organization." —Leonard L. Berry, Distinguished Professor of Marketing, Texas A&M University, coauthor of Management Lessons from Mayo Clinic ...

Marketing 4.0

Moving from Traditional to Digital

Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand—and they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today. Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen. Discover the new rules of marketing Stand out and create WOW moments Build a loyal and vocal customer base Learn who will shape the future of customer choice Every few years brings a "new" marketing movement, but experienced marketers know that this time its different; it's not just the rules that have changed, it's the customers themselves. Marketing 4.0 provides a solid framework based on a real-world vision of the consumer as they are today, and as they will be tomorrow. Marketing 4.0 gives you the edge you need to reach them more effectively than ever before.

This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming ...

Hukum ekonomi Islam

dari politik hukum ekonomi Islam sampai pranata ekonomi syariah

The Spiritual Lives of Bereaved Parents

This book describes how parents lose, find, or relocate spiritual anchors after the death of their child. It describes how ordinary people reconstruct their lives after their foundations have shifted, and how they make sense of their world after one of their centers of meaning has been removed. Klass grounds his descriptions of spirituality in his scholarly study of comparative religions, and in his two decades studying the lives of bereaved parents. He argues that continuing bonds with their dead children can give parents a new transcendent reality. Deceased children, like saints or bodhisattvas, can offer a bridge between the profane and sacred worlds, support parents as they find meaning in a world made forever poorer, and bind together a community adequate to parents' grief. The book reports Klass's clinical practice and his work as advisor to a bereaved parents self-help support group.

Parents'. Pain. "I walk around all day feeling like somebody just kicked me in the
stomach," a bereaved mother said in a meeting. "I just hurt all over, all the time,"
said another. The reality that their child died is inescapable. In the first year, a few
 ...