Get Your Plan in Place and Your Business off the Ground
More than 15 years ago, the staff at Entrepreneur Media introduced bestseller Start Your Own Business. Since its release, Start Your Own Business has sold more than 300,000 copies and has been called “the best startup book of all time.” At it again, the staff at Entrepreneur delivers a new dose of fundamental startup how-to, backed by 33+ years at the forefront of small business. Write Your Business Plan takes aspiring entrepreneurs past one of the hardest steps of startup second to committing to their business goal — defining how to achieve it. Each chapter is devoted to analyzing, explaining, and presenting practical instruction on developing a business plan relevant to today’s marketplace and lending landscapes. Appropriate for both existing companies and brand-new startups, this guide is divided into three sections: Before Writing Your Business Plan, Writing Your Business Plan, and Enhancing Your Business Plan. Starting with basic FAQs, experts then lead readers into evaluating their venture, identifying what type of plan they need, and getting their plan on paper and polished for their intended audience. Coached by a diverse group of experts and successful business owners, readers gain an in-depth understanding of what’s essential to any plan, what’s appropriate for their industry, and what they can do to ensure success.
Get Your Plan in Place and Your Business off the Ground The Staff of
Entrepreneur Media. 1. Why do people buy from me instead of my competitors?
Think about this question in terms of product characteristics. Ask your customers
why they buy from you. Ask noncustomers why they don't. Ask suppliers,
colleagues, and anybody you can find. Use online surveys, read reviews on
places like Yelp or Angie's List, and get a feel for what people like and don't like
about the places that do ...